Here at Media One Group, LLC d/b/a GoTree (“GoTree”, also referred to herein as “we”, “us”, or “our”), protecting your privacy is our priority. For this reason, we collect and use personal information only as it might be needed for us to provide our users (collectively our “Users”) access to our website and its features, payment platform, and research tools (the “Site”), to improve the user experience for you and other Users of the Site, and to provide Users with opportunities to discover and interact with each other and with vendors unaffiliated with Us or the Site (collectively the “Services”).
We at GoTree strive to uphold the highest standards of data and privacy protections. Regardless of where our customers are, we strive adopt the principles and safeguards of both the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act of 2018 (CCPA), as amended. Your individual rights may be determined by the laws and regulations of the state and country in which you reside.
While we strive to materially comply with all federal, state, and local laws, you are personally responsible for ensuring that your use of the Site and our Services complies with all laws of the jurisdiction in which you reside.
How we collect and use your personal information
We at GoTree are defined by the General Data Protection Regulation (GDPR) as a “data controller”. This means that we collect your personal information for our own use in order to provide you full access to the Site and to provide our Services to you or for your benefit. Most of the personal information we collect is provided directly by you when you create an account through the Site or when you otherwise provide information to us when registering for our Services.
Information you might be expected to provide includes, without limitation:
We collect your personal information for the limited purpose of providing the Services to you and our other Users. We also collect your personal information to allow us to tailor our current and future Services to better meet your needs and preferences, as well as to better understand how you and others use the Site so as to refine it and create an ever-improving user experience. Lastly, we may collect your personal information to provide targeted advertisements to you based on criteria provided by selected advertisers. We do not market or sell your personal information to advertisers or to other third parties, but we may sell analytics data from the Site to third parties, with such information potentially including your anonymized browsing and use history while on the Site.
In order to tailor our services to your needs, we may use your personally identifiable information to inform you of other products or services available from us and our affiliates, including, potentially, other Users.
Information Collected Automatically
As you use and access the Site, we (including any third parties providing web design, hosting, and related services to us) may use a variety of technologies to automatically collect information, including, without limitation:
Our website may use “cookies” to help personalize and enhance your online experience. Cookies are small text files, generally made up of letters and numbers, that are placed on your computer, tablet, mobile phone, or other device when you visit a web page. Cookies are uniquely assigned to you and can only be read by a web server in the domain that issued the cookie to you.
You have the ability to accept or decline cookies by activating the setting on your web browser that allows for you to refuse some or all cookies. Most web browsers automatically accept cookies by default, but almost all web browsers allow for limiting cookies to select websites or declining cookies altogether. If you choose to decline cookies issued by our website or by all websites, you may not be able to fully experience the interactive features of our website, including the ability to “log in” and remain logged in as a registered user.
Third party websites
We encourage you to review the privacy policies of websites you choose to visit (including those sites whose links may appear on our own Site) so that you can understand how those other websites collect, use, and share your information. Here at GoTree, we take great care to ensure that our data processing partners handle your personal information responsibly and in compliance with all applicable laws and regulations. However, we are not responsible for the privacy policies or other content of websites unrelated to or uncontrolled by GoTree.
Disclosure of information to third parties
We may share your data with our trusted partners, considered by the General Data Protection Regulation (GDPR) to be “data processors”, to help facilitate payments, perform statistical analysis, send you email communications, or provide technical support.
We will disclose your personal information, without notice, if required to do so by law or in the good faith belief that such action is necessary to (a) conform to the edicts of the law or comply with legal processes to which GoTree may become a party; (b) protect and defend GoTree’ rights under the law; and (c) act under exigent circumstances to protect the personal safety of our other users or the general public. For example, if a visitor to our website submits a comment or inquiry through our website’s built-in contact form expressing an intent to cause physical harm to themselves or others, we may proactively inform law enforcement to protect the public interest.
We take great effort to secure your personal information and justify the trust you have placed in us. Our website and other data processes meet or exceed industry standards and include the use of at least 256-bit Secure Sockets Layer (SSL) protection. The use of SSL technology encrypts data transmitted between you and our website and other web services. When we transmit your personal information to other websites or web-based services (e.g., payment processors), it is similarly encrypted.
General Data Protection Regulation (GDPR)
FOR CITIZENS AND RESIDENTS OF THE EUROPEAN UNION
Data Retention Policy
California Consumer Privacy Act of 2018 (CCPA)
FOR RESIDENTS OF THE STATE OF CALIFORNIA
If you are a California resident, you are afforded special protections under the CCPA, which include:
Personal Information Requests
To submit a Personal Information Request or to request the erasure of your personal information per the terms of the CCPA, please contact us by using the form on our website’s “Contact Us” page or by emailing us at Contact@GoTree.com. Please note that the CCPA only affords California residents the right to make Personal Information Requests twice in a rolling 12-month period, we may require you to provide additional information to verify your identity prior to complying with any such request, and we will respond to any such request within forty-five (45) days of receiving it.
Categories of Personal Information
GoTree has collected the following categories of information within the past twelve (12) months or may reasonably expect to collect such information in the future:
We may sell your internet/electronic activity, geolocation data, or inferences from the foregoing that are collected from or during your use of the Site.
We have disclosed within the past twelve (12) months or reasonably expect to disclose in the future, for purposes of providing the Services and/or other business purposes as defined by the CCPA: identifiers, information protected against security breaches, protected classification information, commercial information, internet/electronic activity, geolocation, and inferences from the foregoing. We do not anticipate disclosing biometric data.
Sale of Personal Information; Opt-Out Process
We at GoTree cannot control the spread or dissemination of any personal information you voluntarily disclose to third parties, whether through the Site or otherwise. While your rights remain effective as to our collection and use of any such information, we cannot and will not act on your behalf in making any requests, whether under the CCPA or otherwise, to any other parties to whom you voluntarily disclosed your personal information, including other sites you visit through links posted on the Site.
Persons under Eighteen
We do not knowingly collect personally identifiable information from children under the age of thirteen (13) years. We may collect personally identifiable information from children under the age of eighteen (18) years only with written permission from their parents or legal guardians and in the performance of Services.